We co-design unique value propositions with our Partners so they can acquire and retain customers, boosting revenues

We understand how important it is for you to offer the right products to your customers. That’s why we work closely with you to co-design new marketing  measures and activities around our product solutions, which you can use to accompany your customers throughout the entire customer lifecycle.

To do this, we leverage our expertise and capabilities in marketing strategy, co creation, data analytics, tech platforms, digital and channel marketing. Our sophisticated data analytics give you valuable insights into your customers' needs and behaviours, which you can use to plan and target your sales and marketing activities. Where possible we recommend an omnichannel approach.

Understand, design, release: our approach to designing new solutions

We co-create with you a unique Value Proposition that differentiates you in your market so you can diversify your revenues, increase selling points, and go beyond your core business.

First, we run deep dive analyses, including market and user research, to collect crucial insight and knowledge. Next, we brainstorm together in ideas and business concept workshops to design and prioritize innovative value propositions. Finally, we prototype the services, run user testing and collect feedback.

Then the solution is released, based on a MVP (Minimum Viable Product) approach that we can revised as needed.

Supporting your selling process with Omni-channel distribution capabilities

Today’s customers want to choose the way they do business with you:  through Internet, smartphone, face-to-face - even social media. They might begin their journey with a call center and finish it on their smartphone. Or they might begin it at a bank branch and finish it online. In every case, they expect a seamless experience across all sales channels.

Our value proposition

Our complete value proposition covers six stages:

  1. Analyzing customer journey and available data
  2. Defining a distribution strategy
  3. Applying a data-driven approach
  4. Running multichannel campaigns
  5. Delivering qualitative (e)-training
  6. Providing incentives

This is also why we offer omni-channel distribution. The benefits of seamless omni-channel distribution are at least twofold: higher conversion rates & customer satisfaction. A smooth customer journey boosts customer loyalty and improves chances for unprompted recommendations to others.

Ready to start?

Interested in hearing more? Contact us to find out how we can help you put into place new omni-channel marketing activities.